We don’t believe you can be beautiful if you leave a dirty footprint behind you. As passionate believers in Scandinavian values, friluftsliv is in our blood: we prize our wild places and rejoice in untrammelled hiking paths, towering fjords, clear blue seas and plastic-free beaches. So how could we knowingly create products that cause harm to the things we love the most?
As a leader in B Beauty, the B Corp Beauty Coalition, we meet the highest standards of social and environmental impact and are committed to working together to deliver beauty for good.
